Preempt the Objection, “Not Interested.” Strategy 2 of 5

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Objection 1 of 85: Not interested.

When does it usually occur? Initial contact.
Probable Cause: Prospect does not believe a need exists.
Objective: Establish a need.

Preemption Strategy two of five:

Another strong preemption strategy would be to express high levels of enthusiasm for some unique capability you offer. That automatically changes a roadblock into a free pass. Enthusiasm sells!

Resources:

This blog's content comes from Chapter 6: Strategies Specific to Each Objection in the Objection Free Selling book.

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Dr. Robert “Bob” DeGroot, M.Ed., DCH
Author of 22 Best Selling eBooks

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